MADE IN FINLAND

“FASHION IS FOR EVERYONE. EVERY WOMAN CAN BE BEAUTIFUL. LET US SHINE AND PLAY THE LEADING ROLE IN OUR LIFES!”

The fast industry in fashion, has one of the biggest negative impacts on our environment. The fast industry creates a new clothing collection almost every week. For example, if the waters of the rivers in China or India are dyed orange, then we know that it is next year’s fashion color. The throw-away mentality in fashion create a huge mountain of waste and we know that the fast fashion industry is one of the dirtiest industries in the world.

Therefore it is so important to us, that we hire wholesalers who are geographically as close to us as possible. We are looking for fabrics that are sustainable and we also use vintage fabrics and materials in our production. It is important for us that we use as much organic materials as possible. A large part of the materials and fabrics that we use are organic, or recycled new material.

ALL WOMEN CAN BE BEAUTIFUL, INVEST IN YOURSELF!
  • We are here for you, to help you create a look and style that is completely your own and fits your body shape.
  • We help you bring out the best in your figure, regardless of weight, height and body shape.
  • Clothes should last and feel fashionable longer than just one season.
  • In cooperation with our handpicked wholesalers, we give you the opportunity to order fabrics for your garment.

Clothes and fashion must be created with respect for those who work with it and for our environment. We have our world on loan and we want to leave a world to future generations, which they can enjoy.

Our fashion is “slow fashion” and “sustainable fashion” and we will work for that daily. We strive to utilize and reuse garments and materials, so that our impact on the environmental is as minimal as possible.

Fashion should be beautiful, not only for the individual, but for our whole world!